Webinar: Marketing for Fire Sprinkler Contractors

Webinar: Marketing for Fire Sprinkler Contractors

Building a successful business involves the execution of a thoughtful and deliberate business plan. Among the many components of this plan, marketing a product or service should be considered a critical business activity. You may be the best contractor in your area with the best group of employee’s ever assembled, but if you do not have a specific marketing plan for selling your services, the best you can hope for is average work with average profits. This webinar is specifically designed to introduce marketing principals and practical tools for contractors. The presentation will go beyond the typical marketing methods of signage and discuss specific strategies to effectively communicate the value of your products and services to your potential customers. In today’s economy there has never been a more critical time for contractors to develop and follow an effective marketing plan.

Registration for this webinar is closed. Join our training notification list for information about upcoming training events.


Date: Thursday, May 19, 2011

Time: 12:00pm – 2:00pm Eastern

Registration Fee:
$75 per connection
($12 each for participant CE certificates)

*A connection refers to one computer connected to the webinar. Multiple people in the same office may participate in the webinar through a single computer connection. For participants seeking continuing education credit, there is a $12 per participant fee for completion certificates.

Instructor: Steven Scandaliato, SET, CFPS (resume)

Steven Scandaliato

Steven Scandaliato is a Fire Smarts Faculty member and Principal at SDG, LLC, a fire protection design and consulting company. With over 30 years of fire protection engineering, design and project management experience he holds a Level IV certification from NICET in Fire Sprinkler Layout, a Certified Fire Protection Specialist designation, and serves as a member of the NFPA 13, 101 and 5000 committees.

Learning Objectives:
- Learn what marketing is and the role it plays in a successful business plan.
- Learn how to identify your market and potential customers.
- Learn how to create a realistic, effective and measurable marketing plan.

Registration for this webinar is closed. Join our training notification list for information about upcoming training events.


Cancellation Policy:
All cancellations must be made in writing. Cancel up to 15 days prior to the event for a 50% refund. No refunds will be given for cancellations within 15 days of the event.